Large stores have sharply lowered prices for the iPhone 15 amid weak sales in China: discounts reach $200

by alex

The promotion was tied to March 8, but the expiration date was not specified

China's biggest retailers JD.com, TMall and Pinduoduo are fighting for customers by slashing prices on the iPhone 15 just five months after launch as Apple faces a massive drop in sales in China.

Apple occasionally allows supplier partners in China to offer discounts on its phones to stimulate demand. The launch of the iPhone 15 comes at a time when Apple's sales are slowing in China, where it faces increasing competitive pressure from rivals such as Huawei and Xiaomi. Last month, Apple offered up to $70 off iPhones on its official website in an unusual move.

This week, third-party retailers have slashed prices on all four iPhone 15 series models, including the iPhone 15, iPhone 15 Plus, iPhone 15 Pro, and iPhone 15 Pro Max, with discounts reaching nearly $200 off the list price on the Apple website.

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Local media reported price cuts, and three online retailers described the discounts as part of an upcoming campaign to mark International Women's Day, which falls on March 8, but did not specify how long the promotions would last.

For example, Pinduoduo offers the 128GB version of the iPhone 15 for $637 on its website, while Apple sells the smartphone for $833. The 256GB iPhone 15 Pro Max, which normally sells for $1,389 at Apple, can be purchased for $1,236 at JD.com.

Retailers are also offering discounts of up to 10% on Apple's iPhone 14 Pro.

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