“Why do you need so many cars of the same class and very similar quality?.” The head of Xiaomi criticizes colleagues in the automotive market

He made this statement after visiting the Beijing Auto Show

Xiaomi founder Lei Jun explained why Xiaomi decided to initially produce only one car. He doesn't understand why Chinese manufacturers produce so many very similar cars (even within the same company).

Lei Jun said that he felt «despair» after attending the 2024 Beijing Auto Show, and also added that many car companies «rely on deception» during production.

Every car manufacturer today releases target series of cars. But just a few good cars are enough. Why do you need so many cars of the same class and very similar quality?

Lei Jun

Xiaomi exhibited its first car, Xiaomi SU7, at the 2024 Beijing Auto Show, and the queue for its stand was the largest at the exhibition.