There are many products on the market and when promoting you have to come up with something to stand out from others. Tekken 8 gets some notable advertising
Tekken 8 was recently released. The new fighting game launched quite loudly on Steam and received a lot of positive feedback from players (the project's rating is about 90%).
It's not just Tekken 8 itself that's attracting attention, but also the advertising campaign. A video has been published: figures of two fighters are fighting in the sky above London, who, after exchanging blows, “turn” into a large TEKKEN 8 logo with a message that the game is already out.
Yes the opinion is that to promote the new release, Bandai Namco decided to use a group of drones, which provided such a vibrant show: https://www.youtube.com/shorts/la_WgmqRF6M
However, not everyone believes in this, for example Flyby Guys thinks that it is a fake. He is confused by the high speed of the alleged drones: https://youtu.be/RdUXjXf4WsE
