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Now he is 41 years old, and three years ago he was 44 years old
AvtoVAZ President Maxim Sokolov told Quto.ru about the average buyer of a Lada car. It turned out that over the past three years the buyer has become younger: the average age has decreased from 44 to 41 years. But what’s even more interesting is that the customers-buyers of Lada Granta and… Niva Legend have become especially younger.
More and more women are driving Lada: they currently account for a quarter of all sales. 80% of buyers – family people, and for every tenth Lada – first car in my life.
Yesterday, the president of AvtoVAZ spoke about the fate of the Lada X-Cross 5, about prices for Lada cars and about new products planned for 2024. < /p>