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OpenAI hoped that personalized chatbots would speed up its business, but the latest evidence suggests that few people are interested in them.
Since November, the startup that launched ChatGPT has allowed paid users to create their own versions of chatbots – while others can use them through a separate online store, launched in January 2024
According to a Financial Times analysis, some of the most popular versions of GPT serve educational purposes, generate images, predict future stock prices and help “fool” plagiarism detectors used in schools and universities (these tools have been viewed at least 3 million times despite that OpenAI prohibits applications that encourage or promote educational dishonesty).
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There are also other chatbots that violate company policy in providing financial, legal or medical advice that has not been verified by qualified professionals.
Overall, OpenAI chief Sam Altman's vision is for customized versions of ChatGPT (a chatbot that has 100 million weekly users) to accelerate the business and become something like Apple's app store for the iPhone. He announced that top GPT creators will begin receiving a share of the revenue from their programs later this year in an effort to attract more developers.
At the same time, data on the popularity of chatbots is currently disappointing – SimilarWeb statistics show that GPTs created by subscribers accounted for only 1.5% of visits to the ChatGPT website in February (although these are limited figures, since they do not include mobile app views).
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OpenAI stated that millions of people have interacted with GPT since the store launched. Some well-known companies, notably the hiking app AllTrails and the travel search engine Kayak, have created their own versions. Canva was also one of the first to launch a dedicated GPT, which has received over 4.4 million views.
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