But this year as many as six new models are expected
Apple broke a tradition it had maintained for 12 years by not releasing new iPads in 2023. This is the first time the company has decided not to release a new tablet in an entire calendar year since the launch of the product line.
Since its debut in 2010, the iPad has become an important product for Apple and the clear leader in the tablet market. At the same time, the company released at least one new model every year. Recently, the company has been releasing as many as four new iPad models per year.
The last new iPads were released in October 2022. The only new item related to the iPad released in 2023 was the Apple Pencil with USB-C. As the iPad has become more sophisticated and widespread, the need for frequent updates has diminished for many potential customers, Macrumors writes. This shift in consumer behavior could prompt Apple to rethink its tablet strategy, focusing on more efficient and less frequent hardware upgrades.
In addition, Apple has faced criticism regarding the growing complexity of the iPad line, as well as questions regarding the direction of iPadOS. After taking a year off from releasing new releases, Apple may be planning to change the line/
Rumors and analyst forecasts suggest that 2024 will be a very interesting year for the iPad lineup, with every model including the entry-level iPad, iPad mini, iPad Air and iPad Pro expected to receive a hardware update. Rumors suggest that with the 12.9-inch iPad Air arriving in 2024, Apple could release six iPad models in one calendar year. The flagship iPad Pro is expected to introduce at least a dozen new features, including OLED display technology, Apple's M3 chip and a new keyboard.