The company develops several product brands
The Yandex team is going to combine the business of promoting goods under its own brands into one direction. The company's press service reported this.
We are talking about food products under our own brand in “Lavka” and “Market”; now they will be dealt with by a joint service team. She will work not only on existing brands, but also on new ones, including My Market.
The company said that the “My Market” brand offers everyday goods at affordable prices: for example, groceries, canned goods, and dairy products. Under the “By the way on the market” brand, Yandex will continue to produce various snacks and everyday goods. The “Iz Lavki” brand covers basic products, ready-made food and offers from “craft” producers.