Was premium German, but became Chinese
Sales of premium cars in Russia in the first quarter of 2024 soared 3 times compared to the first quarter of 2023 — their market share was 12.9%. At the same time, more than three quarters now come from the «Chinese».
First place in sales in the segment goes to Exeed — in the first three months of this year, the company sold 10 843 cars in Russia. Li Auto secured second place: cars of this brand are sold unofficially, but cheerfully — During the first quarter, Russians bought 8,049 Li Auto SUVs. Tank — closes the top 3 6312 cars were sold in the first quarter.
And where is the once familiar German premium? The best of the other brands — BMW — in fifth place: in the first quarter, 2,914 cars of the brand were sold in Russia. Mercedes-Benz takes seventh place (1,725 cars), Audi — tenth (830 cars). Lexus is between them: 1,567 cars were sold during the quarter — and this is eighth place.