LinkedIn is testing AI-powered content creation and follower acquisition

by alex

The Technology section is published with the support of Favbet Tech

LinkedIn тестирует создание контента и накрутку подписчиков с помощью ИИ

The social network LinkedIn has launched testing of the LinkedIn Premium Company Page subscription, which costs $99 will offer AI for writing text and tools to increase the number of subscribers.

Subscription is designed for small and medium-sized businesses.

LinledIn started posting information about new functionality about a week ago.

So, a monthly subscription will cost $99.99, an annual subscription will cost $839.88.

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Accordingly, for a hundred bucks users get:

  • custom call to action buttons (CTA);
  • the ability to view who has visited a page (if they haven't changed their privacy settings). These people can then be invited to follow the page, regardless of their contact levels;
  • AI assistant that will improve messages.
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It is worth noting that premium services are quite a big business for the company.

LinledIn also has:

  • Premium Career – for job seekers;
  • Premium Business for business analytics;
  • Sales Navigator for sales departments;
  • Recruiter level for searching and hiring talent;
  • LinkedIn Learning for professional development.

In March, the company announced that Premium user subscriptions were up 25% year-over-year to $1.7 billion in 2023. Overall, the company earned $15 billion this year, of which $7 billion comes from the recruiting business.

Recall that it recently became known that LinkedIn plans to add TikTok-style videos to its platform.

The Technology section is published with the support of Favbet Tech

LinkedIn тестирует создание контента и накрутку подписчиков с помощью ИИ

LinkedIn тестирует создание контента и накрутку подписчиков с помощью ИИ

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