Up to 900-1000 rubles per month
Russian intermediaries have announced a massive increase in the price of the Xbox Game Pass Ultimate — approximately five times.
All the main players in this market reported this at once, and this is not price collusion. The fact is that until today in Russia, intermediaries received a subscription to Game Pass Ultimate using subscription conversion. And at the heart of this method was the EA Play subscription. Today EA Games announced a multiple increase in the price of its subscription in a number of countries, up to 10-fold! Because of this, this option for obtaining Game Pass has become unprofitable, and there are simply no others even close to as accessible. Until today, a monthly subscription on average cost only about 200 rubles.
The intermediaries wrote that they are looking for new options, but in general, apparently, they have already come to something that will continue to be used, since the new prices are approximately the same for everyone: about 900-1000 rubles per month . A subscription for a year costs about 9,000-10,000 rubles.